- Promotion is the most powerful method of communication to tell shoppers to buy more of your products, re-purchase your products, and buy your new items.
- Promotion is the method of creating an effective relationship with Retailers. It shows how you are serious to be part of the Retailer to improve business.
- Promotion is the method to improve and gain your sales, market share, replenishment, and inventory.
- Promotion for the retailer is the method to draw customers to shop at stores onlin and offline, which will also create HALO Effect in overall shoppers’ basket
- Promotion for the retailer is the method to be distinct from other retailers as destination shoppers’ shopping trip
OBJECTIVE
✔️ To choose the right promotion mechanics
✔️ To plan promotion correctly
✔️ To measure and evaluate your promotion
