HPT Ariane Takes a Minority Share in Hypertrade Consulting

We are thrilled to announce that HPT Ariane has taken a minority share in Hypertrade consulting.

Both companies have been collaborating since 2015 and this strategic move will enable Retail Customers - Retailers and their Suppliers - to have access to all in 1 solutions for Retail Data Value Creation. Hypertrade Consulting has always been building on its retail expertise and HPT Ariane brings in a wealth of Retail Tech and Big Data expertise. With Customers in Myanmar, Philippines and Malaysia, both companies are now expanding their markets to Middle-East, Africa and Europe

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Hypertrade is a retail tech company in Category Management and Shopper Behaviors Analytics. Manufacturers use our platform to manage their multi-retailer data sets and to automate their category management and sales analytics. Retailers use our platform to improve their Commercial offering, collaborate with their suppliers and Engage their Shoppers. Building on Sales, POS & Loyalty data, some of the things we fully automate are:

• Brand& Category Score card
• Brand automatic Diagnostics
• Range Optimization
• Promotion Planning & Forecasting
• Shoppers baskets analysis

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