We help regional and family-owned companies transform their retail business to remain competitive and drive profitable growth.
We help our clients build strong Customers Loyalty Strategies to acquire and retain customers, and grow their Customers Lifetime Value.
Having a Customer Loyalty Program - or CRM - is a good starting point. I just not sufficient anymore. Today's customers are demanding personalisation, speed and transparency, either in B2C or B2B retail environments.
Customers need to be segmented in meaningful groups, and specific strategies are required to match each group purchasing patterns and shopping needs.
We marry advanced Customer Analytics and CRM expertise to build Customer strategies for each specific business environment.
Business Areas where our Clients ask us to help
Migration from physical to digital loyalty solution
Setup CRM organisation
Coach CRM Team
Build CRM Strategies by Store Format and Sales Channel
Provide CRM data management, insights and recommendation