HPT Pedia is a website dedicated to Retail Knowledge, we share information for everyone interested by Retail Industry be able reinforce their expertise in Category Management and CRM Management.
Have a lookMaximize the use of your existing loyalty data to increase customer engagement
and drive traffic and spending
The multiplicity of sales channels, the rapid changes in purchasing behavior, the continuous increase in customer acquisition costs... all these changes reinforce the importance of Customer Strategies and Category Management approaches that foster agility, collaboration and cost efficiencies.
At the heart of these business issues, data, security, complexity, the scarcity of expertise, the difficulty of setting up collaborative operating methods, are additional factors that slow down decision-making and responsiveness.
We help retail players who know data
& people are their next opportunity for growth.
We make data mining a breeze & build powerful tools teams love
that help them understand shoppers and support their category decisions.
The right product at the right place has become a challenging promise to deliver.
Omnichannel commerce and ever changing customers' needs and behaviors have complexified decision making for both retailers and manufacturers.
Drive Assortment and Range Effectiveness with data-driven decisions to capture every sales.
With growing shoppers' acquisition costs and intense competition, surprise your shoppers with pertinent communication and offers.
Grow Shoppers retention and profitability with data-driven dynamic segmentation and personalized campaigns.
Technology and culture legacies have kept teams and business partners siloed.
Addressing shoppers' needs requires the input from various teams inside and outside the organization.
Increase efficiencies and break silos with our data-driven collaboration platform.
Integrating data in decision-making processes, from assortment to promotion and shoppers engagement is a necessary pillar of efficiency and profitability.
We are experts in helping SME transition toward the digitalization of their commerce and shoppers engagement activities.
We speak the same language