How to use your Brand Category Review to collaborate with your Retailer and what is the frame of the category review
Promotion is the most powerful method of communication to tell shoppers to buy more of your products, re-purchase your products, and buy your new items. This session will bring you how to measure promotion effectiveness
Ariane is already used by many FMCG world leaders for their Category Management, Sales Management and Shopper Insights Teams.
Hypertrade’s CRM & Customer Behavior & Analytics platform has helped us
deepen our knowledge of our shoppers. This knowledge and built-in tools and
simplicity has played a critical role in growing our retention and loyalty.